A study on effectiveness of television advertisements in Nagapattinam district

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dc.contributor.guideSampath, Lakshmi Nen_US
dc.creator.researcherRoopa K Cen_US
dc.date.accessioned2014-12-09T12:31:48Z
dc.date.available2014-12-09T12:31:48Z
dc.date.completed2013
dc.date.issued2014-12-09
dc.date.registered2007en_US
dc.description.abstractnoneen_US
dc.format.accompanyingmaterialDVDen_US
dc.identifier.urihttp://hdl.handle.net/10603/30232
dc.languageEnglishen_US
dc.publisher.institutionDepartment of Commerce and Financial Studiesen_US
dc.publisher.placeTiruchirappallien_US
dc.publisher.universityBharathidasan Universityen_US
dc.rightsuniversityen_US
dc.source.universityUniversityen_US
dc.subject.keywordTelevision advertisements
dc.titleA study on effectiveness of television advertisements in Nagapattinam districten_US
dc.type.degreePh.D.en_US

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