Content analysis and audience perceptions of social advertisements in radio and television

dc.contributor.guide	Bindu Sharma
dc.coverage.spatial	Journalism and mass communication
dc.creator.researcher	Chanchal Sachdeva
dc.date.accessioned	2016-10-19T06:06:24Z
dc.date.available	2016-10-19T06:06:24Z
dc.date.awarded	n.d
dc.date.completed	2015
dc.date.registered	n.d
dc.description.abstract	None
dc.description.note	Summary , bibliography and appendix given
dc.format.accompanyingmaterial	None
dc.format.dimensions	-
dc.format.extent	n.d.
dc.identifier.uri	http://hdl.handle.net/10603/117762
dc.language	English
dc.publisher.institution	Institute of Mass Communication and Media Technology
dc.publisher.place	Kurukshetra
dc.publisher.university	Kurukshetra University
dc.relation	-
dc.rights	university
dc.source.inflibnet	INFLIBNET
dc.subject.keyword	advertisements
dc.subject.keyword	Content
dc.subject.keyword	television
dc.title	Content analysis and audience perceptions of social advertisements in radio and television
dc.title.alternative	-
dc.type.degree	Ph.D.