Effectiveness of information education and communication on childhood obesity among parents of obese children

Abstract

Title of the study: Effectiveness of Information, Education and Communication (IEC) on knowledge, attitude and compliance of Childhood Obesity among Parents of Obese Children. Purpose: To improve the knowledge, attitude and compliance towards weight reducing measures of childhood obesity among parents of obese children. Objectives: 1. Assess the knowledge among parents of obese children on childhood obesity before and after administration of IEC. 2. Assess the attitude among parents of obese children on childhood obesity before and after administration of IEC. 3. Assess the compliance among parents of obese children on childhood obesity before and after administration of IEC. 4. Effectiveness of IEC on knowledge, attitude and compliance on childhood obesity among parents of obese children 5. Correlate between knowledge, attitude and compliance on childhood obesity among parents of obese children. 6. Associate between socio-demographic variables of parents whose children are obese and their knowledge, attitude and compliance on childhood obesity before and after IEC. Related literature were reviewed and King s goal Attainment model was used for conceptual framework. Methodology: Experimental study design with study group and control group was adopted. The investigator obtained permission from 20 school principals and assessed the BMI of all the children and identified 214 children s BMI were above 95th percentile. Out of 214 parents of obese children 200 were given consent to participate in the study. The study was conducted at South West Chennai on 200 mothers who had obese children aged between 5-18 years who fulfilled the inclusion criteria. Out of 200 samples, 100 samples to study group and 100 samples to control group were allotted randomly through lottery method. Initial data was collected on demographic and clinical variables and then pre test was given on knowledge, attitude and compliance towards weight reducing measures on childhood obesity for both the groups through a structured questionnaire