Consumer attitude towards private label brands in Indian apparel industry

dc.contributor.guide	Lehal, Ritu
dc.coverage.spatial
dc.creator.researcher	Gupta, Deepti
dc.date.accessioned	2020-12-30T11:48:49Z
dc.date.available	2020-12-30T11:48:49Z
dc.date.awarded	2019
dc.date.completed	2018
dc.date.registered	2013
dc.description.abstract	File attached newline
dc.description.note
dc.format.accompanyingmaterial	CD
dc.format.dimensions	28 cm.
dc.format.extent	xi, 227 p.
dc.identifier.uri	http://hdl.handle.net/10603/310151
dc.language	English
dc.publisher.institution	University School of Applied Management
dc.publisher.place	Patiala
dc.publisher.university	Punjabi University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Economics and Business
dc.subject.keyword	Industrial Relations and Labor
dc.subject.keyword	Social Sciences
dc.title	Consumer attitude towards private label brands in Indian apparel industry
dc.title.alternative
dc.type.degree	Ph.D.