A study of the influence of customer relationship management CRM strategies adopted by pharma companies on the prescription behavior of gynaecologists in Delhi

dc.contributor.guide	Tamboli, R. L.
dc.coverage.spatial	Management
dc.creator.researcher	Kaur, Gurpreet
dc.date.accessioned	2019-06-12T11:56:19Z
dc.date.available	2019-06-12T11:56:19Z
dc.date.awarded	4-4-2019
dc.date.completed	2019
dc.date.registered	9-3-2013
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	CD
dc.format.dimensions
dc.format.extent	XXIV, 220 P.
dc.identifier.uri	http://hdl.handle.net/10603/246603
dc.language	English
dc.publisher.institution	Department of Management
dc.publisher.place	Chittorgarh
dc.publisher.university	Mewar University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Customer relationship management (CRM)
dc.subject.keyword	Delhi
dc.subject.keyword	Pharma companies
dc.subject.keyword	Prescription behavior of gynaecologists
dc.subject.keyword	Social Sciences,Economics and Business,Management
dc.subject.keyword	Strategies
dc.title	A study of the influence of customer relationship management CRM strategies adopted by pharma companies on the prescription behavior of gynaecologists in Delhi
dc.title.alternative
dc.type.degree	Ph.D.