Impact of advertising on consumer buying process of non durable products
| dc.contributor.guide | Gupta, Alok Kumar | |
| dc.coverage.spatial | Commerce | |
| dc.creator.researcher | Gupta, Chavya | |
| dc.date.accessioned | 2025-02-18T04:40:29Z | |
| dc.date.available | 2025-02-18T04:40:29Z | |
| dc.date.awarded | 2024 | |
| dc.date.completed | 2024 | |
| dc.date.registered | 2015 | |
| dc.description.abstract | Available newline | |
| dc.description.note | ||
| dc.format.accompanyingmaterial | CD | |
| dc.format.dimensions | ||
| dc.format.extent | XXII, 110 P. | |
| dc.identifier.researcherid | ||
| dc.identifier.uri | http://hdl.handle.net/10603/622693 | |
| dc.language | English | |
| dc.publisher.institution | Department of Commerce | |
| dc.publisher.place | Chittorgarh | |
| dc.publisher.university | Mewar University | |
| dc.relation | ||
| dc.rights | university | |
| dc.source.university | University | |
| dc.subject.keyword | Advertising | |
| dc.subject.keyword | Business | |
| dc.subject.keyword | Consumer buying process | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Non-durable products | |
| dc.subject.keyword | Social Sciences | |
| dc.title | Impact of advertising on consumer buying process of non durable products | |
| dc.title.alternative | ||
| dc.type.degree | Ph.D. |
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