A Study On Effect Of Social Networking Sites Marketing On Usage Behavior And Brand Choice Among Youth In Chennai City

dc.contributor.guide	M KAVITHA
dc.coverage.spatial
dc.creator.researcher	P RAJU
dc.date.accessioned	2023-02-17T12:41:59Z
dc.date.available	2023-02-17T12:41:59Z
dc.date.awarded	2022
dc.date.completed	2021
dc.date.registered	2016
dc.description.abstract	A Study On Effect Of Social Networking Sites Marketing On Usage Behavior And Brand Choice Among Youth In Chennai City newline
dc.description.note
dc.format.accompanyingmaterial	CD
dc.format.dimensions
dc.format.extent
dc.identifier.uri	http://hdl.handle.net/10603/460442
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Chennai
dc.publisher.university	University of Madras
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Social Sciences
dc.subject.keyword	Economics and Business
dc.subject.keyword	Business
dc.title	A Study On Effect Of Social Networking Sites Marketing On Usage Behavior And Brand Choice Among Youth In Chennai City
dc.title.alternative
dc.type.degree	Ph.D.