Factors leading to brand loyalty in fmcg market an empirical study in kanniyakumari district

dc.contributor.guide	Nadarajan S
dc.coverage.spatial
dc.creator.researcher	Aswathy R
dc.date.accessioned	2023-06-22T12:03:25Z
dc.date.available	2023-06-22T12:03:25Z
dc.date.awarded	2023
dc.date.completed	2022
dc.date.registered
dc.description.abstract	newline
dc.description.note
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent	xiv, 178p.
dc.identifier.uri	http://hdl.handle.net/10603/493694
dc.language	English
dc.publisher.institution	Department of Commerce
dc.publisher.place	Tirunelveli
dc.publisher.university	Manonmaniam Sundaranar University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Business Finance
dc.subject.keyword	Economics and Business
dc.subject.keyword	Social Sciences
dc.title	Factors leading to brand loyalty in fmcg market an empirical study in kanniyakumari district
dc.title.alternative
dc.type.degree	Ph.D.