Symbolic consumption of branded apparels in India a study on consumer dynamics in brand choices

dc.contributor.guide	krishna mohan,V
dc.coverage.spatial
dc.creator.researcher	Pragnya Suma, V
dc.date.accessioned	2022-01-17T05:34:04Z
dc.date.available	2022-01-17T05:34:04Z
dc.date.awarded	2020
dc.date.completed	2019
dc.date.registered
dc.description.abstract	None newline
dc.description.note
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent	vii,237p
dc.identifier.uri	http://hdl.handle.net/10603/355781
dc.language	English
dc.publisher.institution	Department of Commerce and Management Studies
dc.publisher.place	Vishakhapatnam
dc.publisher.university	Andhra University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Marketing Management-Textile Industry
dc.title	Symbolic consumption of branded apparels in India a study on consumer dynamics in brand choices
dc.title.alternative
dc.type.degree	Ph.D.