Investigating the Engagement Behaviour of Omni Digital Banking Customers
| dc.contributor.guide | Nigama, K | |
| dc.coverage.spatial | Management | |
| dc.creator.researcher | Guhan, R | |
| dc.date.accessioned | 2024-09-17T05:48:30Z | |
| dc.date.available | 2024-09-17T05:48:30Z | |
| dc.date.awarded | 2024 | |
| dc.date.completed | 2024 | |
| dc.date.registered | 2019 | |
| dc.description.abstract | Abstract Included | |
| dc.description.note | References p.303-324, Appendix p.325-337 | |
| dc.format.accompanyingmaterial | None | |
| dc.format.dimensions | 30 cm | |
| dc.format.extent | xix, 337p | |
| dc.identifier.uri | http://hdl.handle.net/10603/589586 | |
| dc.language | English | |
| dc.publisher.institution | School of Management | |
| dc.publisher.place | Thanjavur | |
| dc.publisher.university | SASTRA University | |
| dc.relation | No.of Citation 257 | |
| dc.rights | university | |
| dc.source.university | University | |
| dc.subject.keyword | Behaviour intention | |
| dc.subject.keyword | Digital Banking | |
| dc.subject.keyword | Economics and Business | |
| dc.subject.keyword | Engagement behaviour | |
| dc.subject.keyword | Management | |
| dc.subject.keyword | Omni digital banking customers | |
| dc.subject.keyword | Social Sciences | |
| dc.subject.keyword | UTAUT2 | |
| dc.title | Investigating the Engagement Behaviour of Omni Digital Banking Customers | |
| dc.title.alternative | ||
| dc.type.degree | Ph.D. |
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