Impact of social media advertisement on the purchase of hatchback and sedan cars in Erode District

dc.contributor.guide	Chandramohan, S
dc.coverage.spatial
dc.creator.researcher	Arunprasad, S
dc.date.accessioned	2018-07-12T06:38:25Z
dc.date.available	2018-07-12T06:38:25Z
dc.date.awarded	18/05/2018
dc.date.completed	25/09/2017
dc.date.registered	30/09/2010
dc.description.abstract	newline
dc.description.note	Bibliography p. 245-256
dc.format.accompanyingmaterial	DVD
dc.format.dimensions
dc.format.extent	xiv, 244 p.
dc.identifier.uri	http://hdl.handle.net/10603/207556
dc.language	English
dc.publisher.institution	Alagappa Institute of Management
dc.publisher.place	Karaikudi
dc.publisher.university	Alagappa University
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Purchase of hatchback
dc.subject.keyword	Sedan cars in Erode District
dc.subject.keyword	Social media advertisement
dc.title	Impact of social media advertisement on the purchase of hatchback and sedan cars in Erode District
dc.title.alternative
dc.type.degree	Ph.D.