Intensifying customer relationship management by amalgamating customer and product values based on data mining techniques

dc.contributor.guide	Jayaraj V
dc.coverage.spatial
dc.creator.researcher	Rajakumar M
dc.date.accessioned	2019-05-20T09:48:07Z
dc.date.available	2019-05-20T09:48:07Z
dc.date.awarded	22/06/2017
dc.date.completed	2016
dc.date.registered
dc.description.abstract	newline
dc.description.note	Bibliography p (126-135), Appendices p (136-144)
dc.format.accompanyingmaterial	CD
dc.format.dimensions	29 cms
dc.format.extent	xiv,144p
dc.identifier.uri	http://hdl.handle.net/10603/243701
dc.language	English
dc.publisher.institution	Department of Computer Science
dc.publisher.place	Salem
dc.publisher.university	Periyar University
dc.relation	75
dc.rights	university
dc.source.university	University
dc.subject.keyword	CRM
dc.subject.keyword	Datamining
dc.subject.keyword	Engineering and Technology,Computer Science,Computer Science Interdisciplinary Applications
dc.subject.keyword	Product
dc.title	Intensifying customer relationship management by amalgamating customer and product values based on data mining techniques
dc.title.alternative
dc.type.degree	Ph.D.