Factors Influencing the Effectiveness of Online Personalized Advertising on Buying Intentions A Study of the Online Gaming Sector

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dc.contributor.guideDr. Soma Sur
dc.coverage.spatial
dc.creator.researcherAnkita Ghosh
dc.date.accessioned2025-01-30T05:55:42Z
dc.date.available2025-01-30T05:55:42Z
dc.date.awarded2024
dc.date.completed2024
dc.date.registered2020
dc.description.note
dc.format.accompanyingmaterialDVD
dc.format.dimensions
dc.format.extent153
dc.identifier.researcherid
dc.identifier.urihttp://hdl.handle.net/10603/618706
dc.languageEnglish
dc.publisher.institutionDepartment of Management
dc.publisher.placeKolkata
dc.publisher.universitySt. Xaviers University, Kolkata
dc.relation
dc.rightsuniversity
dc.source.universityUniversity
dc.subject.keywordEconomics and Business
dc.subject.keywordManagement
dc.subject.keywordSocial Sciences
dc.titleFactors Influencing the Effectiveness of Online Personalized Advertising on Buying Intentions A Study of the Online Gaming Sector
dc.title.alternative
dc.type.degreePh.D.

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