Awareness creation on women helpline number 181 by use of print and electronic media

Abstract

I newlineABSTRACT newline AWARENESS CREATION ON WOMEN HELPLINE NUMBER newline(181) BY USE OF PRINT AND ELECTRONIC MEDIA newlineIndia is an acclaimed country demonstrating the basic precept i.e. solidarity in variety newlinewhere individuals of numerous strict convictions are in the Indian culture. The situation newlinewith ladies in India especially in provincial zones needs to address the issue of enabling newlineladies. The research problem consists with the information from ladies on helpline newlinenumber (181) for the strengthening of ladies. The survey conducted by researcher was newlinepertinent to specific area and locality which represents the population of that study area. newlineThe methodology has been designed as per the need of research problem of respective newlinearea of research. An action research designed was adopted to conduct the present study. newlineA well-structured interview schedule was designed for the collection of primary data. A newlinemultistage sampling technique was adopted for the collection of samples in various newlinestages. Total 300 respondents were selected randomly for the research study from both newlineurban and rural area. These 300 respondents were spitted to two particular categories newlinei.e. rural (150) and urban (150) from which 75 respondents were women and newlineadolescents from each rural and urban area. Based on the findings of the study, it is newlineconcluded that majority of the women respondents observed in 20-45 years age and newlineadolescents belonged to age (12- 19) years, having literate women educated between newlineprimary to professional education whereas adolescents educate between primary to newlineintermediate, belongs to general cast, women were married and adolescents unmarried, newlinehaving medium family size and in family type, rural respondents having joint family newlinewhereas urban respondents having nuclear family, majority of rural respondents were newlinehaving business whereas urban women having private service. A maximum percentage newlineof the respondents thatched as well as cemented type of house. Majority of the rural newlinerespondents were from low income group (LIM) whereas urban