Role of Relationship in Customer Loyalty Programmes

dc.contributor.guide	Alka Sharma
dc.coverage.spatial
dc.creator.researcher	Bhardwaj Palvi
dc.date.accessioned	2017-08-21T04:24:49Z
dc.date.available	2017-08-21T04:24:49Z
dc.date.awarded
dc.date.completed	30/11/2013
dc.date.registered	1/03/2016
dc.description.abstract	Role of Relationship in Customer Loyalty Programmes newline
dc.description.note
dc.format.accompanyingmaterial	CD
dc.format.dimensions
dc.format.extent	Total pages - 245
dc.identifier.uri	http://hdl.handle.net/10603/168767
dc.language	English
dc.publisher.institution	The Business School
dc.publisher.place	Jammu and Kashmir
dc.publisher.university	University of Jammu
dc.relation
dc.rights	university
dc.source.university	University
dc.subject.keyword	Customer Loyalty Programmes, Customer Loyalty, Perceived Effectiveness, Customer Value, Relationship Benefits, Retail, Hypermarkets
dc.title	Role of Relationship in Customer Loyalty Programmes
dc.title.alternative	Role of Relationship in Customer Loyalty Programmes
dc.type.degree	Ph.D.